Sun Tzu

Sun Tzu

24 quotes

Sun Tzu is a Chinese general whose words have traveled far beyond their original audience. With equal ease, Sun Tzu moved between War and Men, finding connections others missed. 29 of Sun Tzu's sharpest quotes live here, spanning themes of War, Men, Good, Death, and Art. One quote that captures their voice: "The supreme art of war is to subdue the enemy without fighting."

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“Regard your soldiers as your children, and they will follow you into the deepest valleys look on them as your own beloved sons, and they will stand by you even unto death.”

— Sun Tzu

Death

All Quotes by Sun Tzu

“He who is prudent and lies in wait for an enemy who is not, will be victorious.”

— Sun Tzu

Leadership

“All war is deception.”

— Sun Tzu

War

“There is no instance of a nation benefitting from prolonged warfare.”

— Sun Tzu

War

“The good fighters of old first put themselves beyond the possibility of defeat, and then waited for an opportunity of defeating the enemy.”

— Sun Tzu

Good

“Thus, what is of supreme importance in war is to attack the enemy's strategy.”

— Sun Tzu

War

“The supreme art of war is to subdue the enemy without fighting.”

— Sun Tzu

Art

“There has never been a protracted war from which a country has benefited.”

— Sun Tzu

War

“Regard your soldiers as your children, and they will follow you into the deepest valleys look on them as your own beloved sons, and they will stand by you even unto death.”

— Sun Tzu

Death

“It is only the enlightened ruler and the wise general who will use the highest intelligence of the army for the purposes of spying, and thereby they achieve great results.”

— Sun Tzu

Great

“The skilful employer of men will employ the wise man, the brave man, the covetous man, and the stupid man.”

— Sun Tzu

Men

“If our soldiers are not overburdened with money, it is not because they have a distaste for riches if their lives are not unduly long, it is not because they are disinclined to longevity.”

— Sun Tzu

Money

“In the practical art of war, the best thing of all is to take the enemy's country whole and intact to shatter and destroy it is not so good.”

— Sun Tzu

Art

“All war is based on deception.”

— Sun Tzu

War

“Secret operations are essential in war upon them the army relies to make its every move.”

— Sun Tzu

War

“Victorious warriors win first and then go to war, while defeated warriors go to war first and then seek to win.”

— Sun Tzu

War

“All men can see these tactics whereby I conquer, but what none can see is the strategy out of which victory is evolved.”

— Sun Tzu

Men

“Now the reason the enlightened prince and the wise general conquer the enemy whenever they move and their achievements surpass those of ordinary men is foreknowledge.”

— Sun Tzu

Men

“Prohibit the taking of omens, and do away with superstitious doubts. Then, until death itself comes, no calamity need be feared.”

— Sun Tzu

Death

“Can you imagine what I would do if I could do all I can?”

— Sun Tzu

Imagination

“If you know the enemy and know yourself you need not fear the results of a hundred battles.”

— Sun Tzu

Fear